Advancements in technology have powerfully changed the economic landscape and companies that don’t keep pace are replaced by problem solving ‘Game Changers’.


Our team recognised an opportunity to reshape an outdated, inefficient and unfair supplier-wholesaler-retailer model.


So we decided to rebuild the model, developing a fair and transparent system that puts suppliers and independent retailers in the driving seat. No middlemen, no wholesalers and no convoluted and costly processes.


Our team has developed an end-to-end model that capitalises on the disruptive capabilities of new technologies and distribution systems to enable suppliers and independent retailers to grow their businesses, and to offer consumers greater choice.


But we haven’t done it alone, our asset-light business model has been developed in collaboration with our execution partner (tier 1 global consulting firm). And we have partnered with DHL, one of the world’s leading logistics and distribution providers.


Our model – irexchange – is an intelligent digital marketplace and fulfilment capability that restores fairness and transparency in the retail sector, and supports suppliers and independent retailers to improve revenue and growth.


Today, irexchange is a team of 60+ retail, supply chain and technology experts. And we’re growing, fast.

Empowering independent retailers and suppliers to improve revenue and growth.